Founded in Sweden only two years ago, Narrative naturally has a strong Swedish connection. Despite ongoing expansion in the United States, most of our team is still located in the cities of Stockholm, Linköping and Lund. Despite team members of a number of different nationalities, most team members speak Swedish. We love our fredagsfika and hibernating the winter behind our IKEA desks. Simply put, Narrative is pretty Swedish.

Today, we are incredibly happy to welcome Swedish VC firm Creandum to the existing team of investors in Narrative along with Passion Capital, True Ventures, LDV Capital and Khosla Ventures. It’s great to finally join efforts with a Swedish firm to deepen our connection even more to Sweden.

For Narrative, it is important to retain a concrete bridgehead in Sweden. We are looking to expand the team – and we are doing so mainly in Sweden. When it comes to legal matters, Narrative is a Swedish limited company – which means a whole bunch of issues require knowledge and experience from Swedish business management.

Creandum has a strong proven record from previous investments in Swedish companies, from Spotify and Videoplaza to iZettle. We are confident that Creandum is the right partner for Narrative as we continue our journey, helping people around the world share stories from moments that matter.